Digiday Publishing Summit Europe: What Publishers Can Expect In 2018

Monaco, known as the playground of the rich and famous, was the location of Digiday Publishing Summit Europe 2018. Despite being a virtual ghost town in February, hundreds of Europe’s leading publishers gathered to discuss hot industry topics and the latest trends. Here are a few of my takeaways from attending the event…
Friday Fives: Engineering Tips and The Makings of an Awesome Saturdays From Sr. Software Engineer Aparna Hegde

Welcome to Friday! As with most tech companies, our engineers play a major role in our company’s success. One of our Senior Software Engineers Aparna Hegde, is no exception to that rule…
Successfully Monetizing in a World of Better Ads

We’re sure you’ve heard the news. Starting Thursday, February 15, Google will begin to block ads deemed intrusive by the Better Ads Coalition (CBA). After surveying over 25,000 Internet users, the CBA determined…
What’s in Store for Ad Tech This Year

Eric Wheeler, CEO at 33Across, talks about what will be changing in the industry with the adoption of ads.txt and GDPR, and what publishers will be facing next….
Five Tips for Turning Cost Per Impressions into Opportunity

Now that we’re approaching the mid-way point of the first quarter, you’ve likely settled into the fact that once again Q4 and Q1 are vastly different when it comes…
Forced Redirects | What You Need to Know and How to be Proactive

You’ve most likely heard about the influx of forced redirects that’s hit the industry, or ads that contain code to redirect a user to another page. Usually, this new page will have some sort of fake offer or is another malware ploy….
Friday Fives: Leroy H., VP of Demand Sales Talks Sales Tactics, Data, and what He’s Been Wearing For 10 Years

Leroy Holland., serves as our VP of Demand Sales, Leroy comes from a robust ad tech background and brings a wealth of experience and expertise to 33Across…