Learn about cookieless programmatic trends across the top 10 advertising verticals during the second quarter of 2024 in the33Across Programmatic Cookie Alternative Trends Report.
56%
Insurance
Cookie Alternative SOV
↑0%
Increase in Cookie Alternative Spend for Tech
The report covers the following programmatic trends:
Cookie alternative spend vs. cookied spend by vertical
Cookie alternative CPMs vs. cookied CPMs for buyers
Cookie alternative vs. cookied revenue for publishers
