DATA LICENSING

Unlock New Audiences at Scale

Experts in machine learning, 33Across harnesses signals to enrich and expand your audiences

LEADING DATA SOLUTIONS

Our Data Solutions Help Marketers Reach Their Audiences Wherever They Consume Content

Audience Segments

1,500 packaged segments across more than 20 categories and custom-built segments based on customer needs

Match Rate Expansion & Raw Data

Global ID sync network allows marketers to create and expand user pools with our first-party publisher data access from over 800k sites

Lexicon

Modern identity solution that seamlessly reaches users across all browsers and digital channels

DATA SIGNALS AND MACHINE LEARNING

Built from Over 300 Billion Monthly Data Signals, 33Across Uses Machine Learning and AI to Create over 1,500 B2C and B2B Segments

Identifiers
Device I️nfo
User Engagement
Content Consumption
Pattern Recognition

User pattern and correlation recognition

Predictive Modeling

Clustering Algorithm for users with similar traits predicts current interests and upcoming intent

Recency

Models weight recency and frequency of activity higher

Refresh

Models refreshed weekly - users scored daily

Precision Scoring

Propensity scoring and ranked inclusion into segments

Identifier

Device Info

User Engagement

Content Consumption

User pattern and correlation recognition

ClusteringAlgorithm for users with similar traits predicts current interests and upcoming intent

Propensity scoring and ranked inclusion into segments

Models weight recency and frequency of activity higher

Models refreshed weekly - users scored daily

Identifier

Device Info

User Engagement

Content Consumption

User pattern and correlation recognition

ClusteringAlgorithm for users with similar traits predicts current interests and upcoming intent

Propensity scoring and ranked inclusion into segments

Models weight recency and frequency of activity higher

Models refreshed weekly - users scored daily

PUBLISHER DATA
0 B

Signals Generated by First-Party Publisher Data

0 B

Unique Users
Per Month

0

B2C/B2B Audience Segments

AUDIENCE PACKAGES

Engage With New Audiences Across All Digital Channels

33Across audience segments leverage machine learning and predictive modeling. Each segment is precision-scored with recency-weighted data to maximize relevance and performance. Strategic partnerships with premium offline and online data companies and platforms give you access to valuable placements.

NFL Fans
CTV AUDIENCE PACKAGES

Reach Audiences Across OTT/CTV or Set-Top Boxes

Engage with audiences along the path to purchase across addressable TV. Using 33Across’ audience segments activate a prebuilt or custom audience to help reach consumers.

GLOBAL SCALE

Massive Scale From Global Publisher Partnerships

CONNECT WITH US

Contact Us to Learn More About Our Data Licensing