Season’s Greetings from an Addressable Future: Essential Holiday Prep
As digital advertising moves beyond third-party cookies, brands need to embrace more effective and innovative…
Lexicon for Demand-Side Platforms
Simplify Cookieless Advertising
Powerful browser agnostic solutions lets you effectively engage with customers while respecting their privacy
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Targetable Inventory
Engage with under-targeted users to significantly increase campaign performance
Programmatic Open
Cookieless Users
Target unaddressable inventory and track attribution using 33Across’ identity resolution technology
High Cookieless
Match Rates
Create new pools of users for client campaigns with average match rates of 80%
Cookieless Measurement
Track Conversions Across Cookieless Browsers
Lexicon seamlessly integrates with DSPs to provide comprehensive measurement without additional costs. Get credit for the conversions you're driving.
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Client Success
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Lexicon Case Study
Unaddressable Revenue Outpaces the Cookie for DailyMail.com with Lexicon
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80%
Cookieless Match Rate
50%
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2X
Share of Voice (SOV)
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