Google’s Cookie Kill Off Finally Begins: 12 Marketing Experts on “Distorting Metrics” and Quitting the Data “Obsession”


For 1% of global Chrome users, Tracking Protection will be activated, marking the first in a series of major steps toward third-party cookie deprecation this year. Performance Marketing World rounded up thoughts from industry leaders including 33Across President, Paul Bell.

Read the full Performance Marketing World article here.